Introduction to Hospitality and tourism
Hospitality and tourism business is a field of business where the services are being provided with reference to travelling services and accommodation. However, these sectors can help in generating good revenues for the economy. The present report is based on the two defined destinations i.e. Australia and Vietnames. The stated document is prepared with a purpose to compare the tourism aspects of the two economies. In addition to this, it is also going to define the major difficulties which can be faced by an organization at the time of marketing (Marija, 2014).
Compare the importance of H&T in Australia and Vietnamese
In Australia, tourism plays an essential role for this economy as this sector contributes 3.0% in the GDP. There are different destinations in Australia which attracts the local and international tourists. But the H&T sector of this economy is mainly based on local and national travellers. In order to increase and improve these services, the Australian government is actively seeking for the opportunities. In this economy, hospitality industry plays a crucial role. In context to this, tourism also plays an essential role in the development of this economy. There are unique attractions in which creates the interest of the country (Robinson, 2014). On other hand, Vietnam's economy also has a contribution of 3.7 % H&T sector in the GDP of this economy. The stated sector helps the Vietnamese economy to provide different opportunities in terms of job and other economic development. For this economy, H&T sector is responsible for the development and global growth. In Asia, Vietnam is leading country in terms of tourism sector. The government is consistently trying to improve their services to the travellers so that it can further increase the share in GDP. As per the statistics, in the year 2011 in millions the international travellers visited this economy. This has resulted in increasing the revenue of this economy (Normann, 2013).
In context to above, there are certain reasons due to which the market segment of the two economies have changed. However, social factors, technological factors and other factors can result in changing nature of the market segment. For an instance, if the taste and preferences of the customers get changed then it will have an impact on the two economies. However, it is crucial for the economies to analyse these factors so that it can attain the consumer demands and needs (Normann, 2013).
Top two brands of H&T in Vietnamese
In Vietnamese, there are different brands offers travel and hospitality services to the customers. But in terms of ranking mainly the two are Adventure Indochina and Luxury travel Vietnam. However, the adventure Indochina is one of the leading brand provides variety of services for holiday and tour packages. This company provides travel services to bother the local and international clients. The staff of this company is well trained and maintain high standard in terms of quality services. In addition to this, the organization offers different sightseeing and other exiting adventures for the travellers. The major focus of this company is to render quality services to the customers (Robinson, 2014). On another side, Luxury travel Vietnam is another leading brand in this economy. The speciality of this operating company is that it has good knowledge of different languages so it deals with customers of different economy. Their major focus is on providing luxury services to the customers in terms of food and accommodation. In addition to this, the organization provides food and accommodation by maintaining the world class comforts. This helps this company to attract large number of customers in this economy (Mari